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Secrets to Better (and Cheaper) Online Marketing

Article by Burt Helm Is the money you spend on Google AdWords the Web equivalent of shoveling cash into a burning furnace? Hubspot CEO Brian Halligan challenged Inc. 500|5000 Conference attendees to quintuple their Web traffic in the next year--all by spending less on...

Unmanaged WordPress not usually worth the risk or trouble

Article by Larry Seltzer For some time WordPress, the popular blogging platform, has been one of the major attack target platforms on the web. A compromised site can deliver malware to users and be used to sell illicit goods, among other nefarious uses. Some users are...

The Cybersecurity Tipping Point

Article by Steve Herrod former CTO and SVP of R&D of VMware As we bear witness to the aftermath of major attacks this year against the likes of Target, Home Depot, Neiman Marcus and most recently, Sony, it becomes clear that we are entering an entirely new “war”...

5 Tools That Keep Team Communications Untangled

Article written by Will Weinraub When my two co-founders and I first started out, syncing-up was this easy. I'd look to my left and ask my CTO, Emilio: “Dev, you good?” Then, I'd look to my right and ask my CCO, Alfonso: “Design, you good?” I'd respond: “Awesome....

The New Rules of Customer Service

Do a Google Scholar search for the term “customer service” and you will find nearly one-and-a-half-million citations, spanning decades. As customer service evolved over the last half century, so has the consumer’s expectation. Online technology,...